Aiming to reach new clients during this covid-19 pandemic, two Cornish businesses have embraced digital technology. One of these businesses, Think Fit, is based in Truro and Cornwall and has been offering inclusive and friendly group exercise classes for over four years. On the other hand, Start & Co, is a family business that has been selling and renting properties since 1977.
These businesses say that their virtual services have received positive feedback and that they will be giving both virtual and physical appointments after the lifting of the lockdown restrictions. The support these businesses have received from Cornwall and Isles has helped them review their business strategies.
Think Fit’s spokesman said that it has been great to be in contact with their clients even during the lockdown and realizing that there is an opportunity for virtual workouts. He adds that their businesses have gained more customers from all over the country through referrals from their customers.
According to Think Fit’s spokesman, the business has gotten support from a local accountancy firm where they offer lunchtime zoom classes to its employees every Monday. He adds that once the lockdown is lifted, they will offer both in-person and virtual classes to cater to the needs of every client.
On the other hand, Start & Co has invested in digital technology by connecting with aerial photography and videography specialists to meet their house buyers’ expectations. According to Bradley Start-a partner of Start & Co, they aim to make feature-rich listings to give every detail of their properties to buyers before they get to physical viewing.
Start & Co has embraced digital strategies including drone imagery, 3D virtual walkthroughs, and video calls. Compared to the small number of people who could view their property in person, more people can now view properties through the digital strategies put in place.
Bradley has said that property buyers are saving on time by virtually viewing properties instead of going to the site only to not like the property. According to him, this provides a long-term benefit and would go on even after the lockdown restrictions are lifted.